Shakeup In The Kawasaki Media Relations Department
The public relations team at Kawasaki Motors Corporation led by Kevin Allen, Manager, PR + Brand Experience, has a new structure. Brad Puetz has been promoted to the position of Media Relations Supervisor and will be responsible for developing and implementing new public relations activities and new model launches. Greg Lasiewski will join the Advertising team as Senior Brand Communication/Sponsorship Specialist, managing the development and implementation of sponsorship, lifestyle and marketing programs for KMC.
Additionally, Aimee Soto has rejoined the PR department as Public Relations Specialist and will work alongside Jeff Herzog, who maintains his role as Senior Public Relations Coordinator, as well as Jon Rall, who remains Senior Public Relations Coordinator. Team members Jon Rall, Aimee Soto and Jeff Herzog will report to Brad in his new role.
Kawasaki has also appointed a new Public Relations agency to work alongside its internal staff. The contract was awarded to The ID Agency based in Los Angeles, CA whose focus is endemic and lifestyle PR within the motorsports sector, as well as experiential event activities.
Troy's been riding motorcycles and writing about them since 2006, getting his start at Rider Magazine. From there, he moved to Sport Rider Magazine before finally landing at Motorcycle.com in 2011. A lifelong gearhead who didn't fully immerse himself in motorcycles until his teenage years, Troy's interests have always been in technology, performance, and going fast. Naturally, racing was the perfect avenue to combine all three. Troy has been racing nearly as long as he's been riding and has competed at the AMA national level. He's also won multiple club races throughout the country, culminating in a Utah Sport Bike Association championship in 2011. He has been invited as a guest instructor for the Yamaha Champions Riding School, and when he's not out riding, he's either wrenching on bikes or watching MotoGP.
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