Tom Sykes and Eugene Laverty each came away with a victory as the World Superbike Championship made its return to Mazda Raceway Laguna Seca. The first race featured two red flags, ironically caused by AMA Superbike regulars Danny Eslick and Roger Hayden, the two men with the most recent experience at the famed track. The […]
Shakeup In The Kawasaki Media Relations Department
The public relations team at Kawasaki Motors Corporation led by Kevin Allen, Manager, PR + Brand Experience, has a new structure. Brad Puetz has been promoted to the position of Media Relations Supervisor and will be responsible for developing and implementing new public relations activities and new model launches. Greg Lasiewski will join the Advertising team as Senior Brand Communication/Sponsorship Specialist, managing the development and implementation of sponsorship, lifestyle and marketing programs for KMC.
Additionally, Aimee Soto has rejoined the PR department as Public Relations Specialist and will work alongside Jeff Herzog, who maintains his role as Senior Public Relations Coordinator, as well as Jon Rall, who remains Senior Public Relations Coordinator. Team members Jon Rall, Aimee Soto and Jeff Herzog will report to Brad in his new role.
Kawasaki has also appointed a new Public Relations agency to work alongside its internal staff. The contract was awarded to The ID Agency based in Los Angeles, CA whose focus is endemic and lifestyle PR within the motorsports sector, as well as experiential event activities.