A new marketing campaign from Aprilia USA is intended to “connect riders with the brand’s heart, soul and racing DNA” via a new multi-media strategy that includes videos, online trivia with user rewards, an infographic featuring company firsts and its race achievements, plus news about its test-ride tour for the incredible Tuono V4 APRC we […]
Radical Ducati Closing Its Doors
Radical Ducati, the Madrid-based motorcycle shop known for its wild and exquisite custom Ducatis, has suddenly ceased operations.
On its Facebook page, Pepo Rosell who runs the shop alongside Reyes Ramon, posted, “It has been more than 15 years of passion, designing, fabricating, riding and developing my dreams. Now is time to stop and make a change in my life. I want to thanks all of you for your support and for share our passion.”
The loss of Radical Ducati is certainly unexpected. While it’s a sad sight to see them go, thankfully the duo have created some of the most beautiful custom Ducatis on the planet, which will live on as a reminder of their legacy. So in their honor, I’ve created a photo gallery below of just a sampling of some of Rosell and Ramon’s best work. Adios, Radical Ducati. Best of luck in your future endeavors.