#sweepstakes

Allstate has sponsored a custom bike giveaway for the past four years. Each year a new custom bike is built by a legendary custom builder (Arlen Ness created the 2013 and 2012 bikes), and riders enter a sweepstakes for the chance to win the bike. For 2014, Rick Fairless of Dallas Strokers fame was given the nod to take a Victory 8-Ball from stock to custom. This year, Allstate and Fairless planned a twist, with the winner receiving the custom Victory plus a VIP trip for two to Fairless’ shop at Strokers Dallas for a paint consultation with Fairless. Next, the winning bike will be sprayed with the paint scheme that Fairless and the winner developed.