Keith Hale Exercises His Retirement Option: The 1974 Ducati 750SS He Bought New

John Burns
by John Burns

All Keith Hale knew in 1974 was that he had to have one of the 401 hand-built Ducati racers (of which 88 came to the new world), and happily paid $400 over list for the privilege ($3,600). Forty-seven years and 100,000 miles later, it was time to let it go. A touching, poignant, and kind of sad documentary on the famous Ducati Super Sport and how the system works: The bike was sold to the commissioner of the video; ones like it sell for about $150k today.

There’s tons more info and great photos re: the Ducati and Keith here – much of it written by Ian Falloon himself.
John Burns
John Burns

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