Royal Enfield partners with S&S Cycle to develop new Royal Enfield Genuine Motorcycle Accessory slip-on.
Begin Press Release:
MILWAUKEE (June 5, 2019) — Royal Enfield North America has partnered with S&S Cycle, launching high flow, slip-on mufflers for the newly available Twin 650 platform.
Through this collaboration, Royal Enfield will be offering S&S performance slip-on mufflers exclusively through Royal Enfield dealers.
“The new INT 650 and Continental GT 650 Twins are enjoying a great reception in our markets. By partnering Royal Enfield Genuine Motorcycle Accessories (GMA) with S&S Cycle, we give our customers another reason to see that Royal Enfield motorcycles are fun, accessible and affordable. After the successful collaboration between Royal Enfield and S&S to create a record-breaking motorcycle for the Bonneville Salt Flats, we feel that this is a natural step in giving consumers some of the best attributes that Royal Enfield and S&S Cycle have to offer,” said Rod Copes, president, Royal Enfield North America. “Offering this product exclusively through our dealer network affirms our objective of delivering the best ownership experience.”
“We’ve been very impressed by the 650 Twin platform. The RE engineering team created a worthy machine, and we are happy to add to the level of performance this bike is capable of,” S&S President Paul Langley said.
Built in their exhaust facility in the U.S., the new slip-on is a brushed, stainless-steel, tapered cone design, featuring a performance cat and tunable baffles (removable dB reducer). “We created a higher flow catalyst that adds sound and performance and brings on the power earlier in the RPM range,” notes S&S Cycle engineer Jeff Bailey.
The new tapered cone slip-ons are:
To find out more details, visit your local Royal Enfield dealer.
About Royal Enfield
The oldest motorcycle company in continuous production in the world, Royal Enfield made its first motorcycle in 1901. A division of Eicher Motors Limited, Royal Enfield has created the mid-size motorcycle segment in India with its unique and distinctive modern classic motorcycles. With its manufacturing base in Chennai, India, Royal Enfield has been able to grow its production rapidly against a surge in demand for its motorcycles. Royal Enfield is a leading player in the global middleweight motorcycle market.
Royal Enfield North America (RENA) is headquartered in Milwaukee, Wisconsin, and is developing a growing network of 90 dealers in North America, including the U.S., Canada, Mexico and Puerto Rico. RENA currently offers the Bullet 500, Classic 500 and Himalayan motorcycles along with a range of genuine motorcycle accessories and apparel.
For more information on Royal Enfield North America, please visit www.RoyalEnfield.com/us/en/
About S&S Cycle
Recently celebrating six decades in the powersports performance space, S&S Cycle is considered the go-to company for building top-quality, high-performance parts for some of the best brands in the two-wheeled market. Headquartered in southwestern Wisconsin, S&S prides itself on proven performance and the ability to translate lessons from the race track into viable parts for street-going motorcycles. For more information on S&S Cycle, visit: www.sscycle.com, https://www.facebook.com/SScycle and https://www.instagram.com/sscycle.