Categories: Motorcycle News
May 24, 2019
| On 7 months ago

MV Agusta Fights AIDS at Cannes Film Festival

MO’s invite must’ve got lost in the mail to this year’s Cannes Festival, but we were there in spirit, as MV and Lewis Hamilton joined forces to bring in six times the retail cost of a Brutale 800 LH44 to battle AIDS. Good on them.

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MV Agusta Press Release:

Schiranna, Italy, May 24th 2019 – MV Agusta announces the donation of a limited edition Brutale 800 RR LH44 motorbike to amfAR, the foundation supporting AIDS research, auctioned off in Cannes at their star-studded yearly gala event, Thursday May 23rd, during the Cannes Film Festival.

The event, one of the most celebrity-dense of the entire Festival, took place at prestigious Hotel du Cap-Eden-Roc in Cap d’Antibes, and included the LH44 Brutale designed by amfAR Gala Cannes Event Chair Lewis Hamilton. Produced as a limited edition series of only 144 units, it features the British champion’s number “44”, which he ran victoriously on all Formula 1 tracks. The 140 HP, 3 inline-cylinder engine Brutale 800 LH44 is a true design icon inspired by a racetrack legend. It did very well at the auction as it reached more than six times its retail price.

Over the years, amfAR has managed to raise more than $220 Million through their yearly gala auction in Cannes, funding AIDS research around the world. The amfAR gala auction, this year in its 26th edition, is a highly anticipated event for Festival regulars and featured, in addition to MV’s Lewis Hamilton Brutale, a number of paintings, sculptures and other highly exclusive items.

Timur Sardarov said: “I am delighted MV Agusta could support amfAR in their efforts to fight AIDS. I know many of the guests who attended the event are MV fans, and some of them already are proud MV owners. The Brutale 800 RR LH44 is a rare gem, and I am proud that it contributed to help amfAR continue with the incredible work they’re doing.”

About amfAR:

amfAR, The Foundation for AIDS Research, is one of the world’s leading nonprofit organizations dedicated to the support of AIDS research, HIV prevention, treatment education, and advocacy. Since 1985, amfAR has invested nearly $550 million in its programs and has awarded more than 3,300 grants to research teams worldwide.