Hero MotoCorp Trademarks 8 Models With USPTO

Dennis Chung
by Dennis Chung

Hero MotoCorp is getting closer to launching its small-displacement motorcycles and scooters in America, recently filing trademarks for eight models with the U.S. Patent and Trademark Office. On Aug. 19, Hero filed trademarks for the Splendor, Pleasure, Karizma, Hunk and Eco Deluxe, and on Aug. 29, the company filed additional trademarks for the Xtreme Sports, Splendor Pro Classic and the HX250R.

All but two of those names are for existing models currently in Hero’s lineup in India. The Xtreme Sports is expected to arrive in Indian showrooms this fall while the EBR-developed HX250R is expected in 2015.

The Indian manufacturer had originally planned to start importing models in mid-2014 through its distribution partner Erik Buell Racing but the summer came and went without any Hero bikes arriving. Hero has been maintaining a presence through its 49.2% stake in EBR and sponsorship of its AMA Superbike factory team.

Hero has also announced a partnership with the Tiger Woods Foundation to host the golfer’s charity tournament Dec. 3-7 at Isleworth Golf & Country Club in Orlando, Fla.

Speaking of Orlando, we may hear more information about Hero’s U.S. plans in a couple of weeks at AIMExpo, which would mark a year since EBR announced plans to be Hero’s distributor. For now, here’s a brief look at the trademarked motorcycles:

Hero Splendor

Air-cooled 97.2cc Single claiming 7.7 hp at 8000 rpm and 5.9 ft-lb. at 5000 rpm.

Claimed kerb weight: 240 pounds.

Hero Pleasure

Air-cooled 102cc Single claiming 6.7 hp at 7000 rpm and 5.8 ft-lb. at 5000 rpm.

Claimed kerb weight: 223 pounds.

Hero Karizma

Air-cooled 223cc Single claiming 19.2 hp at 7500 rpm and 14.3 ft-lb. at 6000 rpm.

Claimed kerb weight: 339 pounds.

Hero Hunk

Air-cooled 149.2cc Single claiming 14.2 hp at 8500 rpm and 9.4 ft-lb. at 6500 rpm.

Claimed kerb weight: 321 pounds (electric start), 315 pounds (kick start).

Hero Eco Deluxe

Air-cooled 97.2cc Single claiming 7.7 hp at 7500 rpm and 5.9 ft-lb. at 4500 rpm.

Claimed kerb weight: 247 pounds.

Hero Xtreme Sports

Air-cooled 149.2cc Single claiming 15.2 hp at 8500 rpm and 9.4 ft-lb. at 6500 rpm.

Claimed kerb weight: 326 pounds.

Hero Splendor Pro Classic

Air-cooled 97.2cc Single claiming 8.2 hp at 8000 rpm and 5.9 ft-lb. at 5000 rpm.

Claimed kerb weight: 240 pounds.

Hero HX250R

Liquid-cooled 249cc Single claiming 31 hp at 9000 rpm and 19.2 ft-lb. (rpm not specified).

Claimed kerb weight: 306 pounds.

[Source: USPTO, Hero]

Dennis Chung
Dennis Chung

Dennis has been a part of the Motorcycle.com team since 2008, and through his tenure, has developed a firm grasp of industry trends, and a solid sense of what's to come. A bloodhound when it comes to tracking information on new motorcycles, if there's a new model on the horizon, you'll probably hear about it from him first.

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