Hot Leathers is searching for men and women to star in a photo shoot sporting Hot Leathers apparel at this year’s Sturgis Motorcycle Rally.

Winners will be selected on their ability to be fun, energetic, and comfortable in front of the camera. Curt Lout, a renowned local professional motorcycle photographer, will shoot the selected models. Contestants do not have to be professional models to apply.

Contestants must be planning to attend the Sturgis Rally and be available on Monday, August 5th from 10 a.m. to 12 p.m. Contestants must be 18 years or older. Hot Leathers would prefer that contestants have their own motorcycles at the rally, though this is not required for entry.

Winners of the modeling competition will be featured in Hot Leathers marketing materials, which may include catalogs, an online store, newsletters, billboards, and advertisements. Winners will also receive a $50 Hot Leathers Gift Card good towards any Hot Leathers merchandise.

sturgis photo shoot 2013

To enter the nationwide Hot Leathers modeling contest, send several photos (both headshots and full-body shots) to with the subject line: “Model Search.” Please include your name, address, cell phone number, and email, and include a little bit about yourself in the body of the email.

Hot Leathers will contact winners via email. Specifics on location, time of shoot, and items to bring will be discussed when winners are chosen.

Before mapping out your own 2013 rally agenda, visit the Hot Leathers events page to check out their complete 2013 event schedule.