The Public

Would you like to own Ducati? Chances are you don’t have a billion euros stuffed in your couch cushions, but there’s still a chance you could own at least a piece of Ducati.

Last year, Investindustrial considered holding an initial public offering for Ducati on the Hong Kong stock exchange. Those plans appeared to have changed however, as Ducati’s current owners are now looking for a “world-class industrial partner”.

Things may still change however. If Investindustrial cannot find an outright buyer to pick up Ducati, there’s always the IPO route for a quick influx of investors.

Immediate influx of cash
Anyone could own a share

Anyone could own a share
Decisions would be based on their effect on the bottom line