Ural is reporting today an 11% sales growth for Q1 over the same period from the record year of 2012.
“It’s been a very long winter for the most part of the country, not surprisingly 75% of our sales during these months were models with on-demand 2WD, which is known for all-weather and snow capability,” says Madina Merzhoeva, Ural’s Vice President. “Sales were up every month of Q1, but March turned out to be a bit more challenging. We’ve set ourselves an aggressive 30% growth goal for 2013. It has been a slower start than expected, so we are turning up our marketing and sales efforts. We still intend to meet the goal.”






