Zero Motorcycles announced the addition of Pieter De Waal as the newest member of its board of directors.

De Waal provides Zero with more than 30 years of experience in the automotive and motorcycle industries. Formerly of Nissan, Delta (General Motors), Mercedes Benz and, most recently, BMW, De Waal has experience dealing with many facets of the industry, from engineering to sales.

In addition to joining Zero’s board of directors, De Waal will also be a consultant on future business strategies including powertrain initiatives. The move follows Zero’s pattern of attracting experienced motorcycle industry executives. Previous additions include hiring AMA Hall of Famer Scot Harden as vice president of global marketing. Continue Reading »

AMA Pro Racing announced the appointment of Michael Gentry as the new chief operating officer. The former International Speedway Corporation executive will oversee day-to-day operations for AMA Pro Racing. Gentry takes over a post vacated by David Atlas who stepped down last May to take on a new role as chief business development officer.

Prior to taking his new position, Gentry served as president of Americrown Service Corporation, a subsidiary of ISC which provides catering and concessions service at NASCAR events. In his 15 years with Americrown, Gentry would be a familiar face to ISC’s executives including board member Jim France who founded Daytona Motorsports Group which owns the rights to AMA Pro Racing.

“We believe Michael’s operational skills will benefit AMA Pro Racing. This move represents a significant step in our pursuit to continue growing the sport of motorcycle racing in this country,” reads a statement from AMA Pro Racing Managing Board Members Atlas, Tom Bledsoe and Chris Harris. “We would like to welcome Michael to the AMA Pro Racing family and we are excited to have him as a part of our team.” Continue Reading »