Begin Press Release:
FOR IMMEDIATE RELEASE
|AMA Pro Racing announces rebrand of American Flat Track series
DAYTONA BEACH, Fla. (Sept. 25, 2016) – AMA Pro Racing has proudly announced the official rebranding of the all-new American Flat Track (AFT) series – formerly known as AMA Pro Flat Track. The rebranding of the series coincides with the dawn of a new era for America’s favorite motorcycle sport, which includes a restructured class system as well as a re-envisioning of the event format. While holding true to the legacy of a sport rich in history, the modifications are designed to provide a more understandable and exciting format for the modern fans and make the series more accessible to new fans.
“We are extremely excited about the rebranding of the series,” said Michael Lock, CEO of AMA Pro Racing. “The rejuvenation of the sport will bring a new level of excitement to racers and fans. Everyone will be able to easily understand what’s happening on the track and will be able to enjoy all of the action from the moment they arrive to when they head home. It’s a very exciting time for the sport of professional Flat Track racing.”
The restructured class system consists of the AFT Twins class, the premier class where the best Flat Track riders in the world battle for top honors on fire-breathing Twins, and the AFT Singles class, which will host dirt track racing’s stars of tomorrow.
The reclassification of the new series is categorized in an easily comprehensible format:
The AFT Twins class will consist of twin-cylinder motorcycles (650 – 999cc), which contain the latest in motorsport technology and will be piloted by the fastest athletes on the dirt.
Adding to the excitement in 2017, the American Flat Track series will also be the battleground for one of the oldest rivalries in motorcycle racing – Harley-Davidson and Indian Motorcycle. The American Flat Track series in its entirety will continue its growth by introducing new global manufacturers to the sport and will see elevated support from current and new partners.
In keeping with the goals to streamline and modernize the series, AMA Pro Racing has worked diligently with the Advisory Group to rewrite and enhance the rulebook for the 2017 season. The driving force behind the updated rulebook is to focus on the safety and performance of the overall racing experience. The list of partners and the 2017 rulebook will be available at later dates.
Earlier in the 2016 season, AMA Pro Racing announced the formation of subsidiary company AFT Events and the brand-new apparel line American Flat Tracker. These companies have served as a springboard for the launch of the American Flat Track series and will continue to innovate in new ways to elevate the level of the entire event experience for fans, teams and the overall sport of professional Flat Track.
For more information about American Flat Track and to keep up-to-date with the latest news in professional Flat Track racing, please visit http://www.amaproracing.com/flat-track.
|How to Watch:
FansChoice.tv is the official home for live streaming coverage of American Flat Track events. The site also provides coverage of IMSA’s development and single-make series, and NASCAR’s touring and weekly series. Catch all the action at http://www.FansChoice.tv.
About American Flat Track:
American Flat Track is the world’s premier dirt track motorcycle racing series and one of the longest-running championships in the history of motorsports. Sanctioned by AMA Pro Racing in Daytona Beach, Fla., the series is highly regarded as the most competitive form of dirt track motorcycle racing on the globe. For more information on American Flat Track, please visit www.amaproracing.com/flat-track, follow us on Twitter, like us on Facebook or live stream the on-track action on FansChoice.tv.
About AMA Pro Racing: