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Today, May 1, Michelin has launched six new racing tires, and to mark this official launch, the French company is inviting all racers to take part in the Michelin Power Evo Challenge. To promote the spirit of competitive riding, Michelin has launched this promotion at tracks throughout North America through its authorized Michelin Race Tire Distributors: Island Racing Services, Sportbike Tire Service, Motorace and Kennedy Motorsports.

Racers who accept the Power Evo Challenge should choose from the all-new line-up of race tires and report their best track times with the Michelin Moto Lap Timer app available for purchase on Apple and Android devices. Additionally, participants are encouraged to share their experience via social media and on Michelin’s tire review site at mototirereviews.Michelin.com.

The promotion focuses on the “Evo” ranges, which are designed to meet the needs of all riders from the professional racer to the track-day enthusiast. Riders can choose from a Michelin Power Slick Evo, Michelin Power Cup Evo or a Michelin Power SuperSport Evo front tire with a qualifying rear tire purchase, while supplies last.

Below are three tires best suited for road racing and/or trackday use:

  •  Power Slick Evo
    The Michelin Power Slick Evo is intended for the track and is ideal for weekend racer. Easy to handle, it features Michelin Adaptive Casing Technology (ACT) and a new highly versatile rubber compound that avoids having to make difficult tire choices related to weather and track conditions.
  •  Power Cup Evo
    This tire is the treaded version of the Michelin Power Slick Evo.
  •  Power SuperSport Evo
    The Michelin Power SuperSport Evo is designed for both road and track use. It delivers excellent longevity combined with wet and dry performance due to a combination of new rubber compounds and Michelin Adaptive Casing Technology (ACT).

The remaining three tires in the family are professional-grade race tires – the Power SuperMoto, Power Slick Ultimate and Power Cup Ultimate. For more details on everything you see above, visit Motorcycle.Michelinman.com.