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If you’re looking for Honda-branded merchandise like shirts, caps, or accessories, read the full press release below to find out more.


Leading e-commerce solutions developer, Powertex Group, is pleased to announce the launch of a Honda Powersports online store and new Honda Powersports branded merchandise.  Powertex Group will manufacture and sell newly designed branded apparel, headwear, and accessories, such as OGIO and Oakley backpacks, drinkware, pens and picture frames, as well as provide existing Honda Powersports licensees with the opportunity to sell their merchandise.   This strategy will not only increase visibility for licensed products already in market, but offer a one-stop shop where both Powersports dealers and retail customers can purchase a large assortment of Honda branded merchandise.

The online store offers dealers low, wholesale prices in an effort to make merchandise a more profitable part of the dealership’s business. Merchandise will be re-sold at dealerships for the same MSRP as offered online.
“The Powertex Honda Store will give Powersports Dealers, both Honda-exclusive and multi-line dealers, a unique mix of retail grade products at competitive wholesale pricing that will stand out within their showrooms amongst other competitive brands’ products,” said Dan Farsht, Senior Account Executive at Powertex Group and Program Manager for the program.
The Motorcycle Licensing Division at American Honda Motor commented, “We are pleased to announce the addition of the Powertex Group to the Honda Licensing Program. Powertex will supply Honda Licensed Products, available through an online store, servicing both the Honda motorcycle dealer network as well as the Powersports retail consumer.”

Beanstalk is Honda’s exclusive licensing agency and brought Honda and Powertex Group together. To access the Powertex Honda Store, log on to www.powertexhondastore.com.