BMW reported a new company record for third quarter motorcycle sales, selling 26,755 BMW motorcycles in the quarter ended Sept. 30, 2012. The record result is a 1.7% increase over the 26,312 units sold in the third quarter of 2011. The increase however was nearly offset by a dip in Husqvarna sales. BMW reports sales […]
BMW Rewards MSF RiderCourse Graduates
BMW Motorrad USA is supporting the Motorcycle Safety Foundation‘s rider training course by offering $500 in riding apparel for recent graduates of the Basic RiderCourse program with the purchase of a new BMW motorcycle.
The “Ride Smart Reward” program runs until Dec. 31, 2012 and is valid for anyone who completes the MSF’s BRC. The program benefits new riders buying gear for the first time, but experience riders taking the time to go through the BRC are also eligible.
“Each year, approximately 375,000 students are trained in MSF RiderCourse programs,” says Frank Stevens, sales development manager for BMW Motorrad USA. “We’d like to reward riders who invested the time and money for motorcycle rider training from industry professionals, by offering them quality riding gear.”
The $500 Ride Smart Reward can be applied to any original BMW Rider’s apparel including boots, gloves and jackets.